The lovely illusion that we’re significant

Being With People Like You Offers Comfort Against Death’s Chill
February 06, 2015
http://www.npr.org/blogs/health/2015/02/06/384043496/being-with-people-like-you-offers-comfort-against-deaths-chill

He started the project in August 2008. And just one month later, the stock market crashed. Iggy thought ShantiNiketan was doomed. He was trying to sell two-bedroom condos for $130,000, and across the street you could get a four-bedroom, single-family house for $100,000.

But, it turned out, the fact that Florida was in the worst housing crisis in the history of the state was not a problem at all. He sold out an entire wing of condos instantly.

That got us wondering, what had Iggy tapped into? What human impulse is more compelling than money?

… When we dive deep into our own category, what Greenberg thinks we’re actually getting is the lovely illusion that we’re significant, and we’re enduringly significant.

related:

https://franzcalvo.wordpress.com/2014/01/02/nothing-focuses-the-mind-like

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One thought on “The lovely illusion that we’re significant

  1. Pingback: Nothing Focuses The Mind Like … | franzcalvo

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